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Showing posts from January, 2024

Galaxy advert CS

1) What  key conventions  of TV advertising can you find in the Galaxy advert? Slogan, product shot, mise en  scene, romance,  2) Wha t is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. The key message of the advert is that the product is a luxurious, pristine, top quality product as the woman who seduced a man to become a chauffer wearing expensive enjoyed the delicate chocolate. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn is a famous actor from the 20th century that is respected. Galaxy chose her as they wanted to make it old school. They also used famous people so theres a sense of relationship and trust. 4) What is intertextuality? The relationship between two different products. 5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, se

OMO advert CSP blog tasks

  1) What year was the advert produced? The advert was produced in 1 955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. Women were presented as house wives, cooking and cleaning for the family, the females are also presented to not have jobs and are inferior to a husband. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? The slogan promotes the brand as the best in the market and shows its exactly what you want as it cleans your clothes thoroughly. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? The costume is a housing fit. Shes wearing feminine make up. Shes in a cleaning stance which all contributes to female stereotypes.  5) Why is a picture of the product added t

January assessment learner response

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). 7 marks grade 1 WWW: This is a good lesson in demands of GCSE level work. The earlier u learn the level  of knowledge, revision and exam technique required at GCSE the better u will do in y11. EBI: - Handwriting: this is important. The examiner needs to be able to read ur points. - Higher mark questions: you need to write much more for 8 or 20 mark questions with detailed evidence/examples from the texts. 2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question: Q1:1 Q2:0 Q3:2 Q4: 0 Q5:2 Q6:2 Where you didn't achieve full marks, write  WHY  you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you  got any  media terminology  wrong in the assessment you can make a note of it here

Gender representation in advertising

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  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish.                         2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post.  3) What stereotypes of wo men can you find in the 1950s and 1960s adverts? Give specific examples.  A female usually cleans and they use dish soap etc They do this by displaying a female next to a clean plate or cup. 4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. Females cleaning and cooking while men go and work. 5) How do your chosen adverts suggest representations of gender have changed over the last 60 years?  The change of chosen adverts suggests there has been minimal action for stereotypes which i

Skittles advert analysis

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Part 1: Skittles advert analysis 1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. The picture presents to us that there isnt only one flavour there are multiple. They might be the colour of a rainbow to represent LGBTQ and they did the rainbow skittles in the shape of a rainbow. 2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above? The unique selling point for skittles are the different unique colours as its shown in the advert. The advert uses a curious effect as we want to taste each diff Look at the Maltesers example above if you are unsure how to complete these tasks. Part 2: Advert research Use Google images to research classic adverts. Find examples for the following and add the