'Preliminary exercise learner response'

 1) Type up your teacher's feedback in full. If you've received your feedback via email, you can simply cut and paste it from the email into your blog.

WWW: Planning posted and a 40-second preliminary exercise completed – well done! The advert works – clear narrative along with product shot and slogan at the end. I love the music and it’s great you’ve used a location outside of school. You’ve got nice camera movements too such as the initial pan. Now you need to use this experience and your editing skills to deliver two excellent 40+ second adverts that meet the brief.

EBI: The biggest feedback is simple – it’s in portrait! You absolutely must film in landscape as the brief is clear that it is a TV advert and therefore to be broadcast on a normal TV channel. For the real coursework you will need a lot more shots which will give you more flexibility over the editing – particularly close-ups of both the product and the characters. Finally, you will also want some text on screen to go with the voiceover and slogan – think carefully about brand and font here. I would also go for a health drink that isn’t just normal water – Vitamin Water would work or something similar.



2) Using a combination of your own reflection on the preliminary exercise and the feedback you were given, write two WWW bullet points (What Went Well) and two EBI bullet points (Even Better If) for your preliminary exercise. 
WWW: editing and music
EBI: if i did it landscape, better quality product

3) What have you learned from the preliminary exercise that will help you in the actual coursework project? List three things you have learned or will do differently as a result of this exercise. You may want to comment on organisation, actors, filming, editing or something else entirely but be specific.
ive learnt how to fill it properly as i previously did portrait when i was meant to landscape

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