Film Industry : Final index

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'Introduction to Newspapers'

 1) What type of news can you typically find in a  tabloid  newspaper? news with mostly images mainly targeted at a younger audience 2)  What type of news can you typically find in a  broadsheet  newspaper? mainly words targeted at a older audience 3) If someone is  left-wing , which political party in the UK are they likely to support? Which newspaper would they be likely to read? Labour party , such as daily mail and The guardians 4) If someone is  right-wing , which political party in the UK are they likely to support? Which newspaper would they be likely to read? conservative, Christians, democrats reading newspapers such as The Sunday Times, the times, The daily telegraph 5) Why has there been a decline in newspaper sales in the last 25 years? Because most people use social media currently meaning theres no need to pay for a newspaper 6) Why is a free press important in a democracy like the UK? It underpins democratic institutions and is fund...
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OSP: Audience and Industries blog tasks

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  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . Marcus Rashford is young black boys in a lower class of wealth, being inspiration to people who want to be footballers while Kim Kardashian is for young girls who idolise being famous and having so much attention 2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? He uses social media 3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  Marcus Rashford has 2.9% whereas Kim Kardashian has 0.42% 4) Go to Marcus Rashford and Kim Kardashian's X or Instagram account. Find and screenshot/link  three  posts that show the different aspects of their brand e.g. Relatable person (normal, down to earth), Campaigner (interested in ...
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Introduction to OSP: Influencers blog tasks

  1) What years did YouTube, Twitter and Instagram launch? YouTube released in 2005, twitter released in 2006 and insta released in 2010 2) What is the definition of an influencer? a person or thing that influences others with a big platform 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Kim Kardashian has over a billion dollars by showing her lifestyle giving her a massive revenue  4) How big is the influencer industry according to the article? Kim Kardashian has 359,546,728 followers currently 5) What are the problems associated with being an influencer? Too much fame meaning you cant live a regular life as previously, also people become jealous and try do anything to bring u down  6) Why is it suggested that audiences actually like being sold products by influencers? As it creates something the customer and celebrity can relate to which might interest them...
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